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Sept. 6 - 8, 2017 | Center City, Philadelphia, PA

Speakers and Advisors

Advisors

Maurice Bakley

Chief Revenue Officer | Education Week

At Education Week, Maurice leads monetization strategy, marketing, sales, delivery, and customer success across a portfolio of offerings for district and school leaders, teachers and industry partners active in the K-12 ecosystem. Maurice previously served as President of FierceMarkets, a B2B digital publisher serving 1.5m readers in 8 industries, including life sciences, healthcare, telecom and technology. At FierceMarkets, Maurice was responsible for setting the company’s overall growth strategy and leading the team to deliver financial performance through superior service to both clients and readers.

Michael Dugan

CTO | Hearst Magazines Digital Media

Michael is CTO of Hearst Magazines Digital Media, where he manages HMDM's technical organization around the world and oversees Hearst's proprietary global media management platform, MediaOS. Previously, as Forbes CTO, Michael was responsible for all software, systems and network engineering teams in support of Forbes print and digital publishing and website platforms, including the licensable Falcon Platform. Michael is data driven and employs a variety of in-house solutions and web analytics partners to provide the organization with insight into traffic sources, content consumption, and audience behavior.

Krystle Kopacz

CEO | Revmade

Krystle Kopacz is founder and CEO of Revmade, a strategy consultancy that builds new revenue streams for media companies. Krystle spent the last 10 years of her career in media, most recently as Chief Operating Officer for Atlantic Media's policy- and government-focused divisions. At Atlantic Media, Krystle led digital product, audience and revenue growth, focusing in particular on emerging opportunities in content marketing and mobile. Krystle was named to Folio’s 13 Under 30 digital media innovators, MinOnline’s People to Watch and American Business Media's Emerging Leaders, in addition to winning Atlantic Media’s Chairman’s Award for digital business growth.

Jeff Litvack

FUSE Conference Chair & CEO | Adweek

Jeff Litvack is the returning FUSE Conference Chair and CEO of Adweek. Formerly, Jeff was Interim COO of Robb Report Media and previous to that he was Group President and Chief Digital Officer at ALM, where he was  responsible for transforming a traditional B2B media company into a digital-first publisher. Jeff oversaw a technology and digital staff of 184 employees including development, design, ad ops, project management, product development, e-commerce, and big data team.

David Raab

Founder & CEO | Customer Data Platform Institute

David Raab is a consultant specializing in marketing technology and analytics. His clients include major brands in publishing, retail, financial services, telecommunications, technology, and other industries. His early career was spent in magazine circulation and direct mail continuity marketing. He is founder and CEO of the Customer Data Platform Institute.  

Mitch Rouda

Chief Revenue Officer | Farm Journal Media

Mitch Rouda is the Chief Revenue Officer at Farm Journal Media. Previously, Rouda was president of Farm Journal eMedia (the online division of Farm Journal Media) from June 2010 until his promotion to CRO in September 2016. From 2000 to 2006, Rouda served as president of Hanley Wood e-Media. From 1987 to 1995 Rouda served as Editor-in-Chief and Associate Publisher of Builder magazine, Hanley Wood's flagship title.

Diego Sanchez

Former Head of Digital Partnerships | Rodale

Diego is the former Head of Partnerships and Programmatic for Rodale, the world’s leading healthy lifestyle media company. In this role, he oversaw strategic digital partnerships for the company’s largest, most established health and wellness lifestyle brands, including Men’s Health, Women’s Health, Runner’s World, Prevention, Bicycling, Rodale’s Organic Life, and Rodale Wellness. He was also responsible for managing the company’s programmatic ad and data products businesses.

Adam Sherk

VP SEO & Social Media | Define Media Group

Adam Sherk is VP SEO and Social Media for Define Media Group. Adam works as an embedded strategist and trainer, helping publishers with enterprise SEO, audience development and digital strategy. Prior to joining Define, Adam worked for enterprise search marketing firm Global Strategies, now part of Neo@Ogilvy.

Prescott Shibles

Senior Vice President, Data | Randall-Reilly

Prescott Shibles joined Randall-Reilly in 2014. As Senior Vice President, Data, Shibles oversees Randall-Reilly’s corporate audience intelligence assets. He and his team are tasked with on-boarding offline audience data and developing predictive profiling, audience targeting, and magazine circulation. Prior, Shibles served as Chief Digital and Marketing Officer for Advantage Media and as CEO of Vital Business Media. He was recognized by Min on their Best of the Web and Digital Innovators lists.

Speakers

Tony D'Anna

CEO | PostUp

Tony has led the PostUp and UnsubCentral businesses since 2008. Tony holds 20 years of management experience in the software, technology and direct marketing arena with some of the world's top global companies and technology innovators. Prior to PostUp, Tony served as Vice President of the Unicast division at Enliven Marketing Technologies. Following Enliven's merger with DG FastChannel, he remained with the company and managed the re-launch efforts for its SaaS based - rich media ad solution into the Agency Channel. Earlier in his career, Tony held senior management roles at Dell and Sony Electronics. Notably, Tony oversaw Dell's retail sales organization of more than 150 locations nationally. He also was a key player as Director of Sales and Operations in the launch of Sony's first Direct Sales and Marketing business: Sony Style.

Michael Dugan

CTO | Hearst Magazines Digital Media

Michael is CTO of Hearst Magazines Digital Media, where he manages HMDM's technical organization around the world and oversees Hearst's proprietary global media management platform, MediaOS. Previously, as Forbes CTO, Michael was responsible for all software, systems and network engineering teams in support of Forbes print and digital publishing and website platforms, including the licensable Falcon Platform. Michael is data driven and employs a variety of in-house solutions and web analytics partners to provide the organization with insight into traffic sources, content consumption, and audience behavior.

Sachin Kamdar

CEO & Co-Founder | Parse.ly

Sachin founded Parse.ly in 2009 with co-founder and former NYU roommate Andrew Montalenti. Prior to starting the company, Sachin was a NYC Teaching Fellow, using assessment data and surveys to personalize curriculum through technology for students in math and economics in Brooklyn. He then started an EdTech consulting company that translated his work as a teacher to help build, implement, and manage a curriculum personalization system across schools in NYC.

Jeff Litvack

FUSE Conference Chair & CEO | Adweek

Jeff Litvack is the returning FUSE Conference Chair and CEO of Adweek. Formerly, Jeff was Interim COO of Robb Report Media and previous to that he was Group President and Chief Digital Officer at ALM, where he was  responsible for transforming a traditional B2B media company into a digital-first publisher. Jeff oversaw a technology and digital staff of 184 employees including development, design, ad ops, project management, product development, e-commerce, and big data team.

Jill Marchisotto

Senior Director of Retention Marketing | TheStreet

Jill Marchisotto is the Senior Director of Retention Marketing at TheStreet, where she leads engagement and renewal strategy for TheStreet’s premium subscription products, including Jim Cramer’s investment club. Jill has more than 15 years of consumer marketing experience and has held key roles at Bloomberg, Conde Nast, and Wenner Media.

Cory Munchbach

Vice President, Marketing | BlueConic

Cory Munchbach is the vice president of marketing at BlueConic, a simple and accessible customer data platform. Inbound, outbound, and all other marketing and associated activities fall under Cory to evangelize BlueConic and blow the marketing world's collective mind. Prior to joining BlueConic, Cory was an analyst on the customer insights practice at Forrester Research, covering the intersection of marketing strategy and technology and an expert in the marketing technology landscape.

Becky Nagel

Vice President of Digital Strategy | 1105 Media

Christopher Reid

Founder and CEO | Sortable

Christopher Reid is the founder and CEO of Sortable, one of Canada's fastest-growing startups that is on a mission to Empower Publishers. With an engineering background from the University of Waterloo, he is a serial entrepreneur on his fifth venture and has led tech ventures in industries ranging from educational technology to the consumer web and B2B SaaS. He is the driving force behind Sortable (formerly Snapsort Media), which uses machine learning to help online publishers automate ad operations. Previously a web publishing company, Snapsort Media was acquired in 2011 and bought back in 2014 to relaunch to Sortable’s current day business.

Joe Romello

Chief Technology Officer | F+W Media

Joe Romello has over 40 years of experience helping publishers accelerate the application of technology to monetize content and create online commerce channels that drive revenue growth and enable profitable business expansion. He currently serves as the Chief Technology Officer of F+W Media, Inc. and is leading their technology transformation initiative to migrate the business from a magazine publisher to a true Content and Commerce Company.

Nathan Safran

Director of Research | NAPCO Media

Nathan Safran leads the research team at B2B publisher NAPCO Media. He develops custom research studies for multi-national companies and thought leadership and proprietary research for internal and external use. Nathan formerly worked as a Forrester Analyst covering the digital home industry, and his work was quoted in publications such as The Wall Street Journal, Fortune, and LA Times.

Adam Sherk

VP SEO & Social Media | Define Media Group

Adam Sherk is VP SEO and Social Media for Define Media Group. Adam works as an embedded strategist and trainer, helping publishers with enterprise SEO, audience development and digital strategy. Prior to joining Define, Adam worked for enterprise search marketing firm Global Strategies, now part of Neo@Ogilvy.

James Slezak

Managing Partner | New Economy Lab

James is a social entrepreneur and managing partner at New Economy Lab, where he leads new experiments at the intersection of advocacy and digital media. He was previously COO of the NYT Global division of the New York Times, where he worked with designers, journalists, technologists, marketers and others to build the next generation of experiences for hundreds of millions of people who read The New York Times around the world online. He has also worked as a founding partner at New York-based social change agency Purpose, as a business strategy consultant at McKinsey, and co-founded the sharing economy organization Peers.org.

Matt Steinmetz

Publisher & Brand Director | msteinmetz@napco.com | Publishing Executive

Matt Steinmetz is publisher and brand director of Book Business and Publishing Executive. In this role, he oversees all aspects of both brands including business development, editorial, audience development, and marketing. His focus is on ensuring that Book Business and Publishing Executive continue to help our audiences do their jobs more efficiently and more profitably, while also building profitable solutions for our advertisers and clients.

Denis Wilson

Editor-in-Chief | dwilson@napco.com | Publishing Executive

Denis Wilson is editor-in-chief of Book Business and Publishing Executive. In this role, he analyzes and reports on the fundamental changes affecting the publishing industry and aims to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.

Salah Zalatimo

SVP, Product & Tech | Forbes Media

Salah Zalatimo heads the Product & Tech group at Forbes Media. He joined the company in 2015 through the acquisition of his mobile startup, Camerama. He has since led an organizational transformation of the Product group and re-built Forbes.com article pages to be some of the fastest amongst major publishers. Salah is a leader in the New York tech community, working closely with the Department of Education and other industry associations on the proliferation of tech in media. He is an alumnus fighter and serves as a board member for the Haymakers For Hope charity boxing organization.Salah holds a BA and MBA from Columbia University. He lives with his wife, Tala, and son, Sina, in Fort Greene, Brooklyn.